Core Fitness Fargo
Background
Core Fitness Fargo, a 24/7 gym, wanted to sell memberships online to streamline the signup process.
Problem
Although online ads were driving significant traffic to the Core Fitness website, visitors frequently left without signing up or getting answers to their questions. The lack of immediate interaction hindered their ability to turn website visitors into new gym members.
Solution
Core Fitness Fargo embedded the HealthdeskAI chatbot on their website to engage with website visitors around the clock, providing instant responses to common inquiries and nudging visitors through the join online signup process.
Results
After 30 days of using HealthdeskAI, the visit-to-membership conversion rate went from 1.0% to 3.3%, generating an incremental 23 memberships in the first month at $59 in per membership, or $1,357 in total immediate revenue.
ROI
The return on investment after just one month was 4.54 times the monthly cost of $299 for Healthdesk, not to mention the additional lifetime value of each member signed up. The ROI of 4.54 means that for every dollar spent on HealthdeskAI, Core Fitness Fargo gained nearly $4.54 in additional monthly revenue without lifting a finger.
Conclusion
Core Fitness Fargo's partnership with HealthdeskAI resulted in a clear and data-backed success story. The gym achieved a significant increase in online memberships and a strong return on investment, validating the tool's value in improving online engagement and revenue.