Press Release

Healthdesk Ushers In New Era In Fitness with Automated Communication Solution

November 1, 2020
3 mins

Irvine, California (November 12, 2020) – As gyms and health clubs continue to struggle with the impact of COVID-19, one fitness tech startup is on a mission to ease the burden with an automated communication platform.

California-based Healthdesk is a fully integrated cloud-based system that streamlines incoming and outgoing customer communication for gyms, health clubs, and fitness centers. It features automated voice and text messaging, powered by an artificially intelligent (AI) assistant that is designed to be responsive and dynamic.

The AI assistant automates conversations across phone calls, email, web chat, SMS, social media, and the club’s mobile app. Clients only need to log in to the Healthdesk inbox to see and manage conversations across different platforms.

According to founder Nick Barone, modern gyms and fitness centers are redefining success and focusing on seamless interactions and personalized communication.

“I started working in gyms at age 14. I worked my way up doing everything, from personal training to sales and marketing. I saw firsthand the need for a more efficient communication system that did not strain management or staff and that created better customer experiences,” he explains.

Healthdesk is not limited to communications management. It is an omnichannel platform that drives member engagement and delivers cost savings over traditional, disparate industry solutions.

Healthdesk creates intelligent and cost-efficient marketing campaigns that generate leads and drive upsells. It can be synced with existing class schedules and CRMs, so managers only have to look at one dashboard. With their Support as a Service product for businesses, Healthdesk also provides pre-trained and managed support or sales agents that can scale up or down, as needed.

Barone added that Healthdesk helps fitness facilities compete amidst this global health crisis by bridging the communication gap without compromising quality of service.

He says, “While Healthdesk enables gyms to operate leaner, it’s not meant to replace their entire human staff. On the contrary, it’s designed to make them more efficient at what they do, so they can focus on bigger goals. Companies save more with Healthdesk, and in turn, they can pass on these savings to their facility and members. It’s a win-win situation.”

One client saved the need for two front desk reps at each of their locations. Another reported a 12% decrease in member acquisition cost after using Healthdesk to capture more website leads. Those are just a couple of many success stories that Barone and team are looking to replicate in more fitness facilities around the country, including boutique studios, rec centers, medical, and multi-family fitness centers.

In 2019, the global fitness industry revenue totaled $94 billion, according to a report by the non-profit trade group International Health, Racquet & Sportsclub Association (IHRSA). It was projected that health clubs would reach 230 million members by 2030. They identified “fitness tech” as last year’s top trend, citing “technology as a member experience tool.”

“It’s been a tough year for everyone in the fitness industry,” Barone concludes. “But we’re confident that with purposeful use of technology like Healthdesk, we can evolve the industry to exceed the demands of these changing times.”

Visit healthdesk.ai for more information.

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About Healthdesk, Inc.
Founded in 2018, Healthdesk is a SaaS platform changing the way gyms communicate. Healthdesk makes a cloud-based messaging, voice, and video platform for gyms. We funnel all customer communication into a single pipeline that’s managed by an Ai Assistant who orchestrates the rest.

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